More on AEW Title Name Change (Patreon)
Content
AEW changed the All-Atlantic Title to the International title, a move that has been in the works for quite some time.
Fightful Select was told that Warner Bros asked for something big in order to cross promote the Shazam: Fury of the Gods movie on AEW. Tony Khan had the idea of doing a "level up" of the championship to the International Title. Khan actually had the new championship belt made months ago to prepare specifically for this week and next week in order to promote the film.
We're told AEW is always excited to do the cross promotional work, and attempts to have newsworthy items in association with them. The company also wanted to put something newsworthy on the Winnipeg show and increase the prestige of a title they put on television often in prime positions.