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UNLISTED YOUTUBE VIDEO: https://youtu.be/HFSjZCZJbVk

Hello my dear Patrons,

We celebrate /noclip's 10th Birthday on September 12th. A decade of documentaries filmed at 100s of studios around the world. It's been a wild ride, and I wouldn't have changed a thing, but the times they are a-changing, and so am I. So it's time to mix it up!

This 30 minute video explains the what, why and how of this decision. But the bones of it are I want to /noclip outside of studios for the next few years. Many of our original goals with /noclip - to open studios up, to create empathy between players and developers, and to demystify the world of games development - and well, that's much more the world we live in these days.

We've also covered an insane number of the studios we wanted to. Many others are ones we didn't have the required mutual trust to step into. And lastly, and perhaps more importantly, I've grown creatively - and I want a new mountain to climb.

BEFORE YOU FREAK OUT...

We're not done covering games development! We're also not entirely done filming at big studios. First off we have 3 large studio docs in post-production right now (Hades 2, That Game Company, Cyberpunk) and Jeremy is planning to keep editing thoughtful retrospectives like his Dust2 and Star Wars Galaxies docs. If a MASSIVE opportunity to cover a cool studio comes up, we'll go. Or in-development plans like our Fallout: New Vegas project, we'll of course jump at projects like that. But the days of /noclip's backbone being the studio-retrospective are behind us.

The future of /noclip is still video game documentaries - but more interesting, personal documentaries about the broader world of gaming. I still want to create documentaries about game development. I still want to create documentaries about classic games. But I also want to tell stories about the issues facing us today. I want to tell more stories about gamers, about games coverage, about preservationists, video game stores, gaming communities, different parts of the world and so much more. To tell some of the stories that I had planned to ten years ago before we funneled our vision directly at development.

I want our work to push back on the idea that developers are disposable, or cogs in a corporate machine that can be replaced by AI. That they have lives outside the studio and skills built over years. Developers are more than just the people we meet at their workplace. That players aren't just names on reddit posts - but folks with desires, fears and dreams. That games coverage is essential for a healthy public discourse. To highlight the lives and work of YouTubers and streamers and how they influence our world. To talk to gamers around the globe about how and why they play.

To noclip us out of the studio, and into the broader world.

Most importantly I want to break the format. To stop replying on talking head style interviews and bring you on the journey with me. I want to flex my creative muscles like I did in the Disco Elysium and Dwarf Fortress docs, but without the burden of such a massive story.

I have dozens of ideas for docs, built up over years - some of which I mention in the video. Stories that speak to the worlds of development and play, but that are happening right now, and not only memories from the past.

I realize I'm asking you for a big leap of faith. Many in the gaming community will be taken aback when we announce this during our 10 year anniversary celebrations. But for me it's an important new chapter for us. To take everything we've learned, and with over 100 documentaries in our back pocket - to break the format once again and create another new type of games coverage.

Thank you for being on this decade-long journey with me. You've watched me and the team learn, and grow, and become better at what we do. Now it's time to take all we've learned and use it for a new mission.

This is also going to help me build noclip as a concept and community from the ground up again. To hit reset and fix all the things about how we interact with the community, do events, involve you in the process, and even the length and tone of videos we produce.

Hitting 10 years was clearly a mental barrier for me, and as we approach it I feel as energized as I was when we first launched. I can't explain it, it simply is.

I'm insanely excited to go ahead with this, and I'm hoping that our 10 year run gained us enough trust that people will take this next leap with us.

And as you are the people standing in lockstep with us on a daily basis, I wanted you to hear it first.

Thank you, for everything. And please let me know what you think in the comments.

Much love,Danny

Files

/noclip's Next 10 Years...

Comments

LoofaTroopa

I hope this ends up being a great direction for you and the team. Looking forward to the next video that’s in this direction.

Conor Hughes

I’m excited to see where you take this.

Robert Homb

Flex your artistic muscles even more; this will be great way to expand and improve your craft

ExpeditionPS3 (Rob)

I love the idea, and trust your direction. I'm here for it 100%. And I (selfishly) love that trend of smaller channels being able to tell these human/preservationist stories as well. People who I never thought would sit down with me, do. Anyway. I'm here for the long haul with you guys.

Janders

Sorry but not interested in the new direction, the appeal of noclip was exactly that, to have a peek inside studios making games. If I wanted to see someone yapping about generic stuff, there are already hundreds of YouTube channels doing that.

Mark van Dijken

I'm excited for the future of NoClip, I can really feel the faith you have in this new direction and that makes me confident that it will be great!

Marc Burrage

I'm just excited about how excited you look. That's the most important thing because it will result in the best stories being told. Onboard!

Marc Burrage

Danny did say they'd do studio docs that were interesting, but I agree with him that there aren't many interesting stories waiting to be told.

Travis Vazansky

Hell yeah! Following your creativity has built /noclip into what it is today, and as long as that aspect remains constant, I think the new direction will work out incredibly. Go team /noclip!

Jesse Anderson

Hello, and congratulations on 10 years of great documentary. I really enjoyed them, and I'm actually really interested in this new direction of NoClip. I still love learning about development from the studios themselves, and look forward to more of those documentary, but I also really like the idea of looking at more of a. Gamer and creator, focused direction, and focusing on a lot of the problems that are happening in the game industry right now. One of the more interesting topics, that is actually a positive in the industry right now, is game Accessibility. There's actually been a lot happening in this area, and I've been a part of it for a long time. I run my own YouTube channel, do lots of technology and game, Accessibility, advocacy and consulting work, and even work a little bit with XR. There are many others who also work in this area to make more games accessible to players of all abilities. I would love a documentary on this type of topic, and would love to be a part of it if you are interested. Please reach out if so. Sorry for any weird typos or weird punctuation. I'm using dictation in iOS to do this, and it's a little screwy in the current iOS 27 beta.

Jazz Jackrabbit

I hope this opens the door for you to explore the world of esports (or maybe just one esport title). It's one of the things I've always wanted to see get the noclip treatment. :D

David Marteney

I’m down with whatever y’all want to do! Keep up the amazing work. But also take breaks when needed.

Michael Lunt

First thought after opening the video was how happy you looked Danny. Nobody would tell Attenborough what docs he can make, and I support you guys because I trust you to tell the most important stories. I would rather watch docs made by people who are emotionally and creatively excited by the work they're doing. I'm looking forward to all of it.

Ybalde

Respectfully, there really isn't. There are hundreds of youtube channels that 'talk' about some of this stuff, but they definitely don't put as much effort or time into storytelling like NoClip does. As a random bystander, the studio docs were great, but they have a ceiling to them, a really hard one. At the end of the day, those are people doing their jobs and it's a business, so nothing can be really personal. I like the PEOPLE at noclip and how they tell stories. It's a personality and storytelling brand now more than it's ever been. If they wanted to cover the meat packing industry i'd watch.

Frank Rooney

Curious to see what this looks like in practice, big part of the reason I am a patron is being a fan of you Danny and your outlook and way of doing things. The docs made over the years have been great and I enjoyed so many even if they were on games I don't play myself. Glad to see this is filling you with excitement for the next decade, kinda makes me think a change is needed on my end too.

Ross

Totally down

Björn Vahle

Really interested to see where you'll take this, but I'm very optimistic. Every doc I didn't seem to care for at first, had me convinced after I'd watched it. So keep going, Crew. I know you got this.

Balkanbear

I am curious and excited! Noclip has become such an integral part of my gaming world that I fully trust you and the team to keep bringing us interesting stuff in creative ways. And please keep the podcast going as well, it’s such a great listen every week. Here’s to the next 10 years!

Mouflon Cloud

Congratulations to both those 10 years and taking a fresh direction! Excited to be here!

/noclip

That's a fair concern. We're not going to become a channel that covers the industry or reacts to trends or anything like that. There are just loads of ways to tell both development and culture stories we've never tackled. I promise the proof will be in the pudding in a few months time.

CravingForCookie

Do whatever gives you energy, and the rest will follow :D I am a Patreon not just because of your awesome docs, but also because of the vibe and different perspectives of your lovely diverse crew (every week in display in your podcast). Go for it!

ctg867

Hell yea, brother. Excited to continue supporting you folks as noclip evolves over the next decade 🫡 (and your wife is right, we love hearing and seeing you in your work!)

Aaron Nielsen

Haven't watched the video yet but curious to know if the new direction is Up. But no really, I'm in favour of the direction detailed in the post. noclip2 is honestly the proof that your team can produce high quality videos on a wide range of development and gaming adjacent topics. My enjoyment of your docs has never been routed in the knowledge that I'm "inside a specific studio building" with the devs - it's the stories, insights and wisdom both from the interviewed and, more recently, the interviewer. I value YOUR insight into topics too. Any noclip video that pops up in my notifs is an immediate click from me mate, keep up the amazing work.

obsKura

A bit sad to be honest. I have been waiting for 10 years now for you guys to finally tackle World of Warcraft and also the Diablo franchise. I was so hoping to see a multi-part doc like the FFXIV one.

/noclip

We've tried WoW so many times, even recently. It's tough to do holistically, so I think taking a smaller approach is actually going to help us tackle games like that easier. Same with Diablo, Jeremy has been hunting that for over a year.

Jordan Cohen

Just like you all want to humanize the people at the center of game development, I support you all because of you, not your documentary subjects! Fully on-board and can't wait to see what you all produce. Happy anniversary!

takeshikitano3

As a supporter I'm happy with the work when you're happy with it dude. Not the first new direction by any stretch either. Looking forward to it all as usual.

Judge Hatchet

The positive energy radiating off this video is intoxicating. It sounds so exciting. The whole crew has maxed out their stats; it's time for the expansion pack!

Wouter

Haven't had time to watch the video yet but based on the description in the post I'm 100% on board. Noclip is great at telling stories so taking that in a wider video game setting makes sense to me. Good luck and have fun 😊

Kyle Zeppeli

Name dropping Gerstmann. Does this mean we're going to get a Ranking of Amiga games from Danny?

Traalshek

This sounds exciting and I wish you all the best on this new direction! I am looking forward to seeing all that you will be creating and building :) You got this!

Glup Shiddo

So excited for you and the team! I’ll be here for whatever y’all do

Stephen C

Can't argue at all with your thought process Danny!! You've ticked so many boxes of your mission statement in the last 10 years, which is something to be incredibly proud of. But, where next? Stay the same or think different? Really excited for the places you and team go next!! Loving your positivity and passion, you got this!! 100% on board 👍🏼🙏

vt_steve

Awesome! Excited for all the great new content from Danny and team!

/noclip

hahah oh my god what an idea

Carsten Brorson Prag

I'm so excited that you are excited! Gazing at my own navel, I must admit that I’m a bit apprehensive that I may not be as excited about the output of noclip in the future as I have been in the past, given the impending move of the current podcast to noclip_2 and this change i focus of noclip prime. I have really been enjoying the studio docs and the dependable weekly shoot the breeze podcast. However, that is a me problem, and I will stick around and see what comes down the river. I will most likely be very pleasantly surprised by what you end up spoiling us with now that your creative fires have been reignited :-)

Uplifting Goat - Modern Retro Game Dev.

I love the work, and have been here for years now enjoying the passion for gaming from the team. Wild that it’s been 10, here’s to the next 10. I’m all for hearing the human stories.

Josh LaBaw

I'm on board. Choo choo 🚂 (10 years later I'm in my dad train era) keep moving, keep dreaming. Can't wait to see what's next.

Christophe Fettouhi

Hey Danny, Thanks for the update. It sounds both amazing and slightly terrifying at the same time, but that's usually a sign that you're onto something interesting. I'm completely on board. I was especially excited to hear the mention of covering communities like the Fallout FanFest and other fan events. If I had known, I would have made sure you got a ticket for the FFXIV Fan Festival as well. It's an incredible experience and showcases a community that's every bit as passionate and welcoming. I honestly can't wait to see where this goes and what stories you'll end up telling. It's going to be exciting to follow.

Landon Robinson

I just wanna say how much I appreciate your honesty and directness about where you are personally and what you want to pursue. Doing something for 10 years is admirable and you’re allowed to get bored after honing that craft. It takes courage to say that, especially with your business, and especially since it’s been so successful for a decade. But I believe in the direction, because what people are passionate about doing, what what they are passionate about creating and creating for themselves, is what people most enjoy seeing. I really believe that. Frankly, everything that you guys have produced, I have enjoyed, even though I think the highly stylized studio docs are some of the things I’ve enjoyed the most. Just an enriching thing to have exist. And, given how much I miss the old days of giant bomb and your presence on those, I will very much look forward to anything that resembles behind the scenes, scrappy, and fun videos resembling that kind of vibe. In particular, I think there is so much interesting narrative about video game journalists like Chris Plante (Post Games), Jason Schrier (Bloomberg and book author to the stars), and Gerstmann, I will gladly sign on for that. Such interesting new upstarts doing unique work. Plus now that Schrier is on YT, it’s time for a collaboration podcast on industry topics? Anyway - Supporter since day, one, not stopping now! Also, I have been on Zepbound since December and have lost 50 pounds too! I originally lost 25 doing intermittent fasting and some light keto, largely inspired by your keto stint in Maryland (I think? You maybe talked about it with Ryckert or something, some conversation about weight). As someone who also dealt with similar things, it was so relatable to me and really helped shock me into a change. But yeah the Zep has been a true life changing thing. Huge congratulations to you man. Also never write off a story about Machinima.com. I treasure a lot of memories from my time working on that thing and it remains a legacy that is quickly eroding with time. But so much crazy stuff started there - it deserves a better ending than it got. All the best and looking forward to more!

Jason Freidman

Can't wait to see the next 10 years! Sounds like an exciting and fruitful new direction. The stories come from the people, the studio just happens to house them.

Ian Houghton

Your candor and clarity really makes me believe in your vision and hopes for this new direction. I love the big docs, but unique, creative projects sound like a great idea. I am excited to hear there might be more of your perspective too! The pivot from Gamespot to /Noclip was huge and a resounding success...I'm with you on this next turn!

Justin Salisbury

About time Danny! I remember pitching to you an idea when you were in Melbourne that would leverage your relationships with the interesting personalities in the gaming industry. Verry happy to see what is coming next

Ciro Cardoso

First of all, I can’t believe it’s been 10 years since your first video introducing Noclip. Huge congratulations on such a massive milestone. It absolutely makes sense to focus on the projects that resonate with you, otherwise the passion fades and it just becomes work. Noclip has been a real source of comfort for me over the years. When I used to commute to London, one of my favourite parts of the week was taking the train on Fridays and watching a Noclip doc for the next 40 minutes. It became a little ritual. I super excited for what comes next.

Armory Knights

Let's go Danny! Your enthusiasm is infectious. I support noclip because I trust you guys to shine light on the industry and community. Lead the way brother!