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Back in July, FTVLive FIRST told you that CBS O&O KYW in Philly was adding a 4PM newscast. 

At the time that we reported that story, we wrote, "But, if you're hoping that will open up some new on air jobs, you might be disappointed. Word is that the station will staff the new 4PM newscast with current Anchors already on staff." 

KYW insiders tell FTVLive that tacking on more news, but not adding anymore people is taking a toll on the newsroom. 

Ratings for the new 4PM newscast are not good. In fact looking at the numbers from earlier this week, KYW is the only station that does not grow from their lead-in at 4PM. 

Sources tell us the demos across all evening newscasts is awful. 

Here is a look at the ratings from September 5th, with KYW in the 1st column , WPVI in the 2nd and WCAU in the 3rd. 

It should also be pointed out that Inside Edition that featured FTVLive pulled a better number than the station's 4 or 5PM newscast. Which could only lead to the conclusion that I should be anchoring the news in Philly. 

OK, maybe not. 

Comments

Tim Scowden

How about showing us the entire ratings columns for the news stations in Philly. Some of us would like to know the numbers for the other daily newscasts. Thanks.