Could it Be Back to the Future at the CBS O&O's? (Patreon)
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FTVLive FIRST told you this week that layoffs were coming down the pipe at CBS and yesterday we showed you the internal memo from CBS CEO George Cheeks and CBS News President Susan Zirinsky telling the staff just that.
A number of longtime staffers both on-air and off were laid off at the CBS O&O stations.
But there is another change that is being discussed at the O&O's.
CBS insiders are telling FTVLive that the brass is taking a strong look at doing single Anchor newscasts and it could save the CBS O&O group a boatload of money.
Two years ago, Anchor Kaley O’Kelley signed off at KTVT, the Dallas CBS O&O.
The station brought in a number of female Anchors to possibly replace O’Kelley. The station brought in then WTTG Anchor Annie Yu and former KNXV Anchor Stephanie Hockridge.
Word was that station management liked both Anchors, but the station never filled the position that was supposed to pay well over $300,000.
For over two years now, Doug Dunbar has solo anchored the newscast in Dallas and the ratings have not suffered.
Sources say that CBS used Dunbar solo on the desk as a test case of the single anchor and now, according to sources, the company is looking at possibility rolling this format out at their other stations.
If they take out one main anchor and one weekend anchor and go with single anchors on those newscasts, CBS could be seeing huge savings on cash.
The newscast with just one anchor?
It might be 1970 all over again.
Stay tuned....
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