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The Kulture Study: aespa 'Rich Man' MV

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Comments

Sascha

I agree with Winter really killing that crazy attitude when she's acting, they also did like 6min trailer leading up to this MV as a promo, where they acted even more. If you got the time, I recommend you to check it out either as a bonus drop or just on your own, cause I think you would enjoy it from a filmmaker's perspective!

Allo

I’m so sad that this didn’t hit for me at all, I much prefer Dirty Work. From my first listen, I was already annoyed by the “I am a Rich Man” repeating so often 😭 Literally if they had cut down on how repetitive that was, I would’ve been able to vibe a bit more with it! Also wasn’t a huge fan of this concept for the music video, it caught me off guard because I was expecting something completely different (judging from the concept photos, which were absolutely EPIC) As I said to a friend, my fave thing to come from this comeback was the cool concept photos 🙃