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My sincerest apologies to anyone who still has notifications on for my tweets. I can imagine this Kickstarter launch really tested your loyalties. 

But there was just so much to celebrate, because since we released the project on Tuesday, we've become over 1000% funded. That's CRAZY. My goal was always just to hit break-even, but I never thought that would actually happen. At this rate it seems like we will, which is great for a first product.

Work-wise, the launch has mostly been scrolling hard and trying to respond to as many messages and comments as possible. Like a keyboard marathon, and I've been typing until words don't make sense anymore.

Filming the product shots for the Kickstarter video. We wanted to put the calendar in a few home environments, so we split this office wall in two to make it look like two different rooms. 

Hanging out with Ray who did a lot of the schematics and board layout for the calendar. We worked together at an engineering company in 2015 and he was one of my first friends when I moved to San Francisco.

ANYWAY. Today I'm flying to LA for a shoot and it feels like a well-needed break. Which it most probably won't be, but still. These are the lies we tell ourselves to make life feel more manageable.

XOXO

Simone

Files

Previews only

fancy footage of not-so-fancy launch

Comments

Ucitymetalhead

I just got mine a few minutes ago and I will wear it proudly.

James Murphy

I'm looking forward to receiving my calendar, but I'll only be using it for bad habits.