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hey y'all! here's a treat for you: the lecture I gave about Taylor Swift, fan culture, and media analysis ..... how did I do ?? 

Comments

Mikey

SEATED FOR THE TEACHOLOGIST

Sean

Thank you I’m so excited to watch this!

Candace Tirado

Omg what a surprise!!! Slay the motherfuckin house down BOOOOOOOTSSSSS! Congrats Zack!

Fraquelow

You know imma eat this up lmfao! I’m just happy to recieve more content

chappell roan

just finished the kiki lounge and now we get THIS!!! WE DONT DESERVE THIS. WE ARE MERE CRICKETS. WE ARE NOT WORTHY

April

Snakes you have been too kind lately, thank you for our daily meal

sophie

AMAZING!!

Taylor L

professorologist

nate

this is sooo cool

Lauren Batza

As a student of the Swiftologist school of thought, this is most pleasing to me

JJ

wow congrats

Cierra Neitzel

ZACH!!! omg literally so proud of you!! only 6 minutes in and this is EXCELLENT. well fucking doneeeeeee.

Joan Chan

Would have loved to take a course like this in school!!

Ashley

Professor Swiftologist!!

Allie C

i loved every minute. you have such a great way of speaking and getting your point across without sounding defensive.

Elise Fischer

You did great! Loved watching this! This seems like a really cool experience you had. Happy for you :)

Bennie

Zach you are amazing at articulating. This was a masterclass in public speaking 👏👏👏👏 Ps the Bob thing sent me. Too good.

erin

so proud and happy for you!!! Well deserved!!

diya

LOVED THIS!! you were so funny and thoughtful. the bob drag made me cackle

T

This was SOOOO good wtffff. And you were talking about repackaging things over and over as you were recording it to share with us 🤌

lily

The Q&A was simply amazing thank you for recording and sharing with us! Your responses really highlight how much thought you have behind all of your work and the way you articulate yourself is so wonderful and approachable. I think your professional lens mixed with your joking hyperbole is so engaging and the volume of questions that teacher received is a direct representation of your skill in cultivating a receptive audience.

emma 🌷

congrats this is so cool!

Stav

This was such a pleasant surprise!! I could watch another two hours! I've always been curious to hear your thoughts on social media, media, critical thinking/culture. I really appreciate your communication and thoughtfulness, consistently clear, nondefensive, straightforward and respectful-which in my opinion is the most effective way to have dialogue/communicate on social/cultural matters. You SHINE 🩵

Laura

You did great! I would take Taylor Swift studies if I knew you were the professor 🤓

ruben chavez

making the snakes proud !!!! gaylors and rats found DEAD 😅

Lucy Ching

That was great! I would have loved to hear you in a class of mine when I was in university

Michelle Johnson

As you circle and analyze the TS brand, you touch on this psychology of being a fan. Theres a lot of personal time and money being invested in this brand as fans and your commentary has helped me become more aware and adjust some of my behavior and impulses. And I think this is why also the ✨KIKI✨ is also needed so much. We need to be able to not take this all so seriously. Anyways, brava 💛

Drose

Not the Bob Lefsetz apologist

LadyQ

Nothing short of brilliant.

Joanna

You did amazing sweetie 👏🏼

Ailbhe o Reilly

Amazing Zach! Well done, such an interesting talk. Love that these people got to hear your wonderful insights ❤

Swiftlennial

That last question. People really need to understand and appreciate the difference between having an informed but perhaps controversial point of view (Zack's content) and a performative, attention-seeking hot take. Learn the difference, and stop doing the latter. PLEASE.

Swiftologist

Omg he was just being an eager beaver 😭😭😭 we love him

Swiftlennial

He was so sweet! I did not set that up well with "That last question." 😄 I was referring to the whole segment and specifically within the response where people are more concerned about "the performance of being angry", reacting, and just having a take. Just voicing my take on people with hot takes. 😭

Amanda

You did an amazing job! 👏. I would happily go to university to go to your lectures

KCK

Slay!!! Zach you need to be awarded your own honorary degree so you can say you’re a doctor who knows how breathing works and tell everyone they need to calm down!!! Your lecture affirms what Madeline said on Lizard Review about how criticism is a gift to artists to do their best work and Taylor’s risks cultivating cultish adoration that may render stale output. I’m in awe of your clarity and integrity of mission! Incl the honesty that you’re still a fan who must have custom shoes for Eras 😂👏🏽

Deborah

Dr Zach - well done! Concise articulate and engaging. A highly intelligent brain is required for such discourse and you have it in spades! A needed voice in social science / economics research perhaps💙

Leslie M

I think Midnights stole a future perhaps more deserving album of the year.

MonsefMA

You did a great job. Good blend of personality and professionalism.

Sophie

This was fascinating- I loved hearing you speak in a more academic format. As someone who attends university in Canada I am super jealous that you weren’t lecturing at my school lol

Kat

Maybe I’m too new but why open with so much hate towards Swifties in the beginning? I understand some Taylor fans can be awful, but aren’t we throwing the baby out with the bath water? She has millions of fans & the chronically online terrible ones are definitely the minority

Sydney Shepard

Zack, I am curious to know what exactly you mean when you say she can cut Midnights from the set list? I think you talked about it a bit on the TTPD pod episode as well, but I just wanted to clarify if you meant that she'd cut it down because it's one of the larger sets, or cut it? Great lecture! You should honestly do more talks because they really seem to suit you well and the nature of what you do!

Rose Lebeau

Great lecture Zack! For what University and for what course was this? Also, did they say that the prof was friends with Bob the flop ? Embarassing for her if that is the case!

Lisaboo

Set up a Swiftologist university. You were so articulate and spoke with great clarity. Really well done Zach

maura

Thanks for sharing this with us, Zack!

Sarah

Omg so glad to watch it

Ashley C

They learned VALUABLE media and cultural lessons that day (edit: this read back as sarcastic but I mean it genuinely!)

Liz

I've been watching your YouTube videos for several weeks now and just subscribed to your patreon, looking forward to all the content! <3

Yasmin

Well said!

Cynthia

So honest Zack! That's why I am here. Plus you and Madeline are so funny!

Nicole DeRosa

Zack this was amazing. Your presentation was the perfect blend of objective information with your personality mixed in, which is not an easy thing to do or skill to acquire!!! I've really enjoyed your content this year and you pointing out the important thing to remember theres a difference when we as fans are discussing the taylor we know now who is centerfold in jumpstarting bigger societal / cultural conversations, as opposed to the taylor swift whose cd i put in my stereo when i was 12 years old and would cry in my room listening to last kiss. It's such an interesting time to be a fan and very glad you are still here with us and have your content to consume - especially when a friend sends me a tik tok that reputation is coming based on meth math i need to debunk or refusing to listen to style TV 🫠 Thank you for sharing this presentation with us!🩵

Sepp

I think you did a great job. You are very skilled at telling an interesting and compelling narrative, it makes sense that it translates well to giving lectures.

Aidan

I say this all the time! I think the best is yet to come from Taylor. Do I think she deserves the most AOTY wins of all time? Yes, absolutely! Do I think midnights deserves to be the record that gave her this achievement? I love the album, but no.

Dia

I really liked this! I'm from Toronto, was this a TMU lecture?

Adam Kunz

Why do we want Zack to keep posting his critical journalism about Swift and her work? Because some of us surprise ourselves by interacting with Swift's poetry and music on emotional and intellectual levels. (I can't claim that I have a HIGH intellectual level, but at least I try to understand, question, and learn from literature.) Zach hustled and put in the work (riff) to make analysis that expands understanding, enjoyment, and value of Swift's art for me. As a man standing between the sycophantic psycho-fans and haters who sneer at any sincere interest in Swift's art and phenomena, its nice to have real thinking and conversation about why Swift's art matters. Zach is smart. We like it.

Adam Kunz

Underdog and persecution is in part a matter of perspective. That is one of the interesting aspects of Swift's art. In unprecedented ways Taylor Swift is The Man in her realm. She also seems to sincerely feel the pain of heartbreak and persecution and express it in ways that resonate with mere mortals. That aspect of her art and our humanity is very interesting.

Adam Kunz

"It was rude." (Announcing the release of an album at the Grammys) I'm interested in that concept - I presume that would be for two reasons (?) (1) it is a little bit too self-promotional for an important awards show, and (2) she has the stature to suck all the air out of the room, to completely overshadow the event, its purpose, and other honorees?

Adam Kunz

For many people today "The truth is immaterial to the performance . . . " That is an important and wise observation.