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Going After My Nobel Prize - The Portland Soda Works Story (Patreon)

Published:
2024-01-12 17:45:37
Imported:
2026-06
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Content

I'll post the four parts of this personal history over the next two weeks. It's the story of one of the larger journeys I took during my big hiatus, which began in 2011: founding an all-natural soda company in the wake of a divorce and fundamental personal reset.

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Comments

Stavro

"she was either a flamenco dancer or the Burning Man’s girlfriend". This is one of the most impactful definite articles in modern sentences

J Hardy Carroll

You're still up and running with this, correct? Like Bob Cassidy's Stock Option, it is a great idea a little ahead of its time. Hard to make a margin in foodstuffs because of the overhead, but it's a great example of "see a need, fill a need."

Achewood
>>126836055

It’s still going, but I’m a hands-off part owner. Insulin-invisible sweet things are still incredibly expensive to produce at commercial scale.

Mark Larkin

I remember once Jim Lileks found these fluids "bewitching"! To me that was like when John Lennon jammed with Chuck Berry, but with no screeching Yoko.

Achewood
>>126846678

I love that Lileks is still known and celebrated. I got to hang out with him in Minneapolis last year and wish I could have just moved in next door to him—he is an utter classic wit. But goddam, those winters.

Nicholas Williams

I almost never drink sugared soft drinks now (because I have developed a problematic and financially damaging relationship with La Croix) but the other day at BBQ place I thought "What the hell, a Coke. It's probably been three years since I had one." My mouth tissues absorbed the brown elixir before I could even swallow, and the dopamine blast to my brain was on the level of an eighth grade nicotine hit. Probably the best thing I have ever tasted in my life.